Chevy Corvette is a Most Loved Vehicle

It shouldn’t come as news to anyone that people who own a Chevrolet Corvette really love their cars. But it’s still nice to know that the Corvette came out on top of two categories in consumer research firm Strategic Vision’s Customer Love Index. The Corvette was named Most Loved in both the Premium Coupe and Premium Convertible categories. Strategic Vision’s research assesses owners’ impressions of quality and value, as well as their emotional attachment and recommendations to others. As Strategic Vision puts it, “’Love’ is the holy grail of the customer experience.  Our research shows that true advocacy and brand loyalty begins not when buyers are simply ‘satisfied,’ but when they truly love their experience!” Phillips Chevrolet in Frankfort, Lansing and Bradley has Illinois’ Largest Chevy Inventory, including a great selection of Corvettes you’ll love, too!